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AI Insights · Timothy · July 2025

Top Personal Finance Apps in Europe: Android Q2 2025 Performance

Explore the performance trends of the top personal finance apps on Android in Europe during Q2 2025. Data insights from Sensor Tower reveal key metrics like downloads and active users.

Top Personal Finance Apps in Europe: Android Q2 2025 Performance

In the second quarter of 2025, the top personal finance and budgeting apps on the Android platform in Europe showed varied performance trends. Here's a detailed look at the weekly downloads, revenue, and active users for each app.

Saving Money - Budget Expense experienced a notable increase in weekly downloads, peaking at around 67.9K in early May. However, downloads tapered off by the end of June. The app also saw a consistent rise in weekly active users, reaching approximately 86.8K by early June.

Splitwise maintained a steady revenue stream, with weekly figures hovering between $8.5K and $11.9K. Downloads remained consistent, with a slight increase towards the end of the quarter, reaching about 40.4K. Active users showed a significant rise, peaking at 1.4M in the final week.

Finanzguru - Konten & Verträge from dwins GmbH displayed robust revenue performance, with weekly earnings peaking at approximately $73.6K in late June. Downloads fluctuated modestly, while active users remained steady, nearing 629K by the quarter’s end.

Simple piggy bank. Goals reach saw a moderate increase in downloads, with numbers reaching 20.9K in April. Active users followed a similar pattern, peaking at 121.9K in mid-April before stabilizing around 94.8K by late June.

Finally, Money Tracker-Expense & Budget from Horoscope365 showed consistent revenue, averaging around $3.5K weekly. Downloads varied slightly, with a peak of approximately 17.4K in late March. Active users saw a gradual increase, reaching about 134.1K in June.

These insights are based on data from Sensor Tower, offering a comprehensive view of the app market trends in Europe. For more detailed analytics, visit Sensor Tower's platform.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025